Soap Web Design

The purpose for this project was to design the brand and website for an eco-friendly zero-waste soap brand called: eKo

About the project

LT 5.4 was about designing the brand and website for an eco-friendly zero-waste soap brand called: eKo. So first, I researched which archetype I wanted to use for this project, and I chose the traditional one.   

I started the project by finding inspiration from different archetypes that fit well with an eco-friendly zero-waste brand. I figured that the best archetype to use would be traditional to ensure that the eco-friendly sticks out. Other websites with traditional websites can, for example, be Dove and Aveeno. I really liked the layout for the website Aveeno, so I decided to go for a similar structure on the eKo soap brand.   

I went with the different hues of green to make the design feel calm and fresh. I also wanted to use images that would fit the traditional archetype, so I went for some simple and natural pictures. I think that my eco-friendly zero-waste soap brand eKo comes together nicely and shows what the brand identity stands for. All images are stock images from pexels.